Using Google Analytics in iStore

With the advent of internet growth, it has become imperative for a merchant to find out the ROI on a website. Who is visiting the site, from what part of the world, what pages are being viewed on daily, weekly or a monthly basis are some of the things that a merchant is always interested in konwing. Google Analytics shows you how people found your site, how they explored it, what pages were visited and lot of other useful information. Basically you can see the ROI on your website very quickly.



IbizSoft has received lot of requests to be able to integrate iStore with some online Analytic tool. Google is an obvious choice to show case how best we can integrate the tools with Oracle iStore.